OLIVE YOUNG Brings In-Store Beauty Experience to Mobile with New Skin Analysis Service

press release

OLIVE YOUNG Brings In-Store Beauty Experience to Mobile with New Skin Analysis Service

2026.09.15

6min

The mobile skin analysis service brings OLIVE YOUNG’s in-store experiential beauty service, SKIN SCAN, to the OLIVE YOUNG app in Korea. SKIN SCAN uses a dedicated in-store device to capture and analyze customers’ skin, then provides personalized product and skincare recommendations based on the results. With the launch of the mobile service, customers can now check their skin condition and receive recommendations for a personalized skincare routine anytime, anywhere, without visiting a store.

Another benefit is the ability to repeat the analysis whenever needed, allowing customers to track changes in their skin over time. Skin condition can vary depending on factors such as the season, lifestyle habits and the cosmetics used. By reassessing their skin regularly, customers can also easily discover products suited to their current skin condition.

OLIVE YOUNG has been expanding its experiential beauty services since introducing SKIN SCAN at select stores, beginning with its Starfield Goyang Town store in April 2024. Late last year, OLIVE YOUNG connected SKIN SCAN with the app as part of its omnichannel services, allowing customers to view diagnostic results and personalized routines in the app that were previously available only through the dedicated in-store device. The new mobile skin analysis service takes this one step further, enabling customers to move beyond a one-time in-store experience and continue caring for their skin as part of their everyday routine.

Using the mobile skin analysis service is simple. After completing a short questionnaire about their perceived skin condition, customers can take a photo of their face with their smartphone or select an existing photo. AI then analyzes their skin condition. In addition to identifying skin type, the service provides detailed results across areas such as pores, pigmentation, hydration, oiliness and wrinkles.

For each area, the service provides information on potential causes and helpful skincare tips in a Q&A format, while recommending products by category that may help address individual concerns. It also suggests a personalized skincare routine spanning cleansing, skincare and sun care. The mobile skin analysis service can be accessed through the SKIN SCAN icon on the OLIVE YOUNG app’s home screen or under the OLIVE YOUNG Stores tab at the bottom of the app.

To celebrate the launch, OLIVE YOUNG is also offering a range of promotions. Through September 30, customers who complete the mobile skin analysis and view their results will receive discounts on select skincare products. Customers who sign up for a reminder to repeat the analysis will also receive additional Olive Points. At select OLIVE YOUNG stores, customers who show their mobile skin analysis results and make a purchase of KRW 30,000 or more will receive a complimentary kit containing skincare samples, available on a first-come, first-served basis.

OLIVE YOUNG plans to continue enhancing the service so customers can take a more personalized approach to self-care based on their individual skin condition and habits. Additional features will be introduced throughout the year, including a “Skin Change Report” that provides an at-a-glance view of changes in skin condition, product recommendations based on customers’ everyday skincare routines, and personal color analysis.

“Customers can now regularly monitor changes in their skin through the mobile service in their everyday lives, while visiting our stores when they need a more detailed analysis, giving them the flexibility to move seamlessly between online and offline beauty experiences based on their needs,” said an OLIVE YOUNG representative. “Going forward, we will continue to connect the strengths of our online and offline channels to deliver a differentiated omnichannel shopping experience.”

Meanwhile, OLIVE YOUNG recently completed trademark registration for SKIN SCAN as part of its efforts to further systematize and strengthen the expertise of its in-store diagnostic services. OLIVE YOUNG currently offers one-on-one consultations with professional beauty consultants as well as self-service diagnostic options in its stores. The company plans to continue expanding its diagnostic services by specializing and diversifying its self-diagnosis lineup into three areas: SKIN SCAN for facial skin, SCALP SCAN for scalp care, and SKIN SCAN Color Fit for personal color analysis. Through these efforts, OLIVE YOUNG will continue to expand personalized beauty consulting services across both its online and offline channels.

CJ OLIVE YOUNG is expanding its in-store experiential beauty services to mobile with the launch of a new skin analysis service that allows customers to assess their skin condition using a smartphone and receive personalized skincare recommendations, further enhancing its omnichannel shopping experience. The mobile skin analysis service brings OLIVE YOUNG’s in-store experiential beauty service, SKIN SCAN, to the OLIVE YOUNG app in Korea. SKIN SCAN uses a dedicated in-store device to capture and analyze customers’ skin, then provides personalized product and skincare recommendations based on the results. With the launch of the mobile service, customers can now check their skin condition and receive recommendations for a personalized skincare routine anytime, anywhere, without visiting a store. Another benefit is the ability to repeat the analysis whenever needed, allowing customers to track changes in their skin over time. Skin condition can vary depending on factors such as the season, lifestyle habits and the cosmetics used. By reassessing their skin regularly, customers can also easily discover products suited to their current skin condition. OLIVE YOUNG has been expanding its experiential beauty services since introducing SKIN SCAN at select stores, beginning with its Starfield Goyang Town store in April 2024. Late last year, OLIVE YOUNG connected SKIN SCAN with the app as part of its omnichannel services, allowing customers to view diagnostic results and personalized routines in the app that were previously available only through the dedicated in-store device. The new mobile skin analysis service takes this one step further, enabling customers to move beyond a one-time in-store experience and continue caring for their skin as part of their everyday routine. Using the mobile skin analysis service is simple. After completing a short questionnaire about their perceived skin condition, customers can take a photo of their face with their smartphone or select an existing photo. AI then analyzes their skin condition. In addition to identifying skin type, the service provides detailed results across areas such as pores, pigmentation, hydration, oiliness and wrinkles. For each area, the service provides information on potential causes and helpful skincare tips in a Q&A format, while recommending products by category that may help address individual concerns. It also suggests a personalized skincare routine spanning cleansing, skincare and sun care. The mobile skin analysis service can be accessed through the SKIN SCAN icon on the OLIVE YOUNG app’s home screen or under the OLIVE YOUNG Stores tab at the bottom of the app. To celebrate the launch, OLIVE YOUNG is also offering a range of promotions. Through September 30, customers who complete the mobile skin analysis and view their results will receive discounts on select skincare products. Customers who sign up for a reminder to repeat the analysis will also receive additional Olive Points. At select OLIVE YOUNG stores, customers who show their mobile skin analysis results and make a purchase of KRW 30,000 or more will receive a complimentary kit containing skincare samples, available on a first-come, first-served basis. OLIVE YOUNG plans to continue enhancing the service so customers can take a more personalized approach to self-care based on their individual skin condition and habits. Additional features will be introduced throughout the year, including a “Skin Change Report” that provides an at-a-glance view of changes in skin condition, product recommendations based on customers’ everyday skincare routines, and personal color analysis. “Customers can now regularly monitor changes in their skin through the mobile service in their everyday lives, while visiting our stores when they need a more detailed analysis, giving them the flexibility to move seamlessly between online and offline beauty experiences based on their needs,” said an OLIVE YOUNG representative. “Going forward, we will continue to connect the strengths of our online and offline channels to deliver a differentiated omnichannel shopping experience.” Meanwhile, OLIVE YOUNG recently completed trademark registration for SKIN SCAN as part of its efforts to further systematize and strengthen the expertise of its in-store diagnostic services. OLIVE YOUNG currently offers one-on-one consultations with professional beauty consultants as well as self-service diagnostic options in its stores. The company plans to continue expanding its diagnostic services by specializing and diversifying its self-diagnosis lineup into three areas: SKIN SCAN for facial skin, SCALP SCAN for scalp care, and SKIN SCAN Color Fit for personal color analysis. Through these efforts, OLIVE YOUNG will continue to expand personalized beauty consulting services across both its online and offline channels.